
- ameblo.jp/bon-bon-bonjour/entry-10057755181.html
With an interior made from Scandinavian ice and a thermostat set permanently at -5C, Absolut Icebar is, quite literally, a little slice of Sweden in the heart of Tokyo. But as we stood around sipping vodka and shivering in our boots, one question hung in the frozen air like a snowflake: will citizens of this temperate city enjoy partying in a freezer?
Absolut Icebar Tokyo is the latest offering from the Stockholm-based vodka giant, whose other pubs are located in Sweden, Milan and London. The subzero spaces are, if nothing else, great PR for Absolut—we’ve already mentioned the company’s name three times in two paragraphs.
Being good-hearted environmentalists, we’re also inclined to applaud Absolut’s efforts to promote global cooling. But as noted in a Japan Times profile, Icebar Tokyo is kept chill by importing blocks of ice from Sweden every six months, and the electricity for just one day’s worth of AC could power Prime Minister Koizumi’s hair dryer for years. At what point, we wonder, does “interesting gimmick” become “wasteful publicity stunt”?
We couldn’t resist visiting at least once, though, and we can say that the bar truly is a wonder. Tables, floors and translucent Escher prints all get the ice treatment, shimmering otherworldly under the dim lights. A small alcove offers sofa-like seating, but a better idea is to stand at the tall bar tables to keep the circulation flowing. The smallish room holds 50 people, who arrive through a pair of airtight doors and who can stay for 45-minute shifts.
Entry costs a nightclub-like ¥3,500, but unlike most nightclubs, that fee includes use of a cape and gloves. You’ll need them. What at first feels like an invigorating blast of cool air becomes bracing, then cold, then frigid and, finally, well-nigh unbearable. Even us New Yorkers began eyeing the clock with increasing discomfort as our 45-minute limit approached. And that was during March, when we were layered for winter underneath our ponchos. Abandon hope, all ye who enter here in miniskirts.
Absolut Icebar’s liquor menu is, unsurprisingly, devoted to vodka-based cocktails. The cover charge includes the price of one drink, which seems the least it could do, and choices range from the Tokyo Forest (Absolut, green tea liqueur, milk) to the Northern Lights (Absolut Currant, strawberry syrup, sparkling wine) to the Sun Pillar (Absolut, lychee liqueur, pineapple juice, grenadine). Several non-alcoholic beverages are available, and additional drinks cost ¥1,200. The best part may be the bar’s “glasses.” Made of ice, rectangular and thick, these mugs are a real novelty, though unfortunately difficult to sip from.
Our fellow patrons were wide-eyed visitors who, like us, fell under the bar’s enchanting spell—digital-camera flashes abounded. To help avoid frostbite, the friendly bartenders work in two-hour shifts, an arrangement that allows them to provide service with a smile.
A frozen smile, of course.
4-2-4 Nishi-Azabu, Minato-ku. Tel: 03-5464-2161. Open daily 5pm-midnight. Nearest stn: Hiroo. Reservations accepted online; see www.icebartokyo.com for more info.
( Informations from http://metropolis.co.jp/tokyo/629/bars.asp )

The unique concept of ‘ABSOLUT ICEBAR’ has always been captured my mind from the first time I saw it on the tv. It was automatically put into the list of my must-go-places before I leave Tokyo!!

Finally the perfect timing came when a group of friends who like nightlife dragged me out. It didn’t disappointed me at all for the fantastic scandinavian interior.
When looking the blue ocean light through the ice, it’s really splendid and giving you a great different experience.
Somehow, I felt like I was forced to drink more and more just to warm me up and not to freeze to death!!
Absolut Icebar Tokyo may not is not only the coolest bar in my heart, but the coldest one as well.
If Tokyo winter is not cold enough for you, check this out!
Usaon
Hikari Furnished Apartment